[China Glass Network] No motivation, no online business

Most people, entering e-commerce, are following the trend. Otherwise, it is "fear of losing opportunity", or else "fear can't keep up with the trend." Therefore, when these people are engaged in e-commerce, they are purely an application to the Internet, and there is no obvious motive.

When everyone saw that "Amazon" was very successful, it set up an online bookstore. When everyone heard that E-bay's stock price was good, it set up a lot of auction nets. There was no creativity, no motivation, and this was the result of blind follow-up. Since the special service cannot be provided, the website will soon be eliminated. If you just imitate the services of its surface, what is the meaning of the existence of a more isomorphic website?

The importance of the so-called motivation is that he has to define a website operation when he establishes a network business. For example, the education worry-free website is recommended for the continuous development of the education and training market and the imperfect management mechanism. It is determined to solve the job hunting, training, workplace problems of office workers and so on. A strong and obvious motive, attached to it is a speciality, because the needs of office workers are found and thus meet the needs of office workers.

When engaging in e-commerce, you should make something different from others.茫茫 "Net" Yang look at which network operator's motivation is not to look at business opportunities, looking forward to profit from it as soon as possible? However, if there is no so-called "motivation that needs to be satisfied because of the demand", if you only focus on business opportunities and imitate other people's website management, it is undoubtedly "tooslow, toolate!" (too slow, too late) so-called motivation is to find A big problem that no one solves, and then use the powerful power of the network to solve this problem, so paying to the internet life will also realize the value of the website.

No creativity, don't start online

The so-called creativity is the way to express motivation. Otherwise, there is motivation. It is just a statement of personal thoughts, but it cannot be concretely presented. In the world of the Internet, creativity plays a pivotal role, because the network is free to use, from the user's previous experience of entering the accepted experience, it determines whether it will continue to come in, so whether from the initial creative performance I was deeply impressed by the death of a war.

"NOCREATIVE, NOOPPERTUNITY!" (no creativity, no chance) The world of the Internet is a kind of virtual service. If the netizens come up and don't collect them, there is no opportunity for the second visit. As mentioned above, In the world of the Internet, there are only brands and no second brand. Just like if you already have a trusted doctor to take care of your body, you don't have to bother to find a second doctor. Similarly, if you have a long-term bank, It is also difficult to find another bank to do the same.

However, any e-commerce has an opponent that enters earlier than you. At this time, you can only make up for the advantages that others have already entered with more creativity. Just like discovering neutrons and atoms, people who have found it before, of course, have gained greater honor and fame. You have to ask yourself what your creativity is, and whether there is a "wow!" burst of power. Whether or not your creativity can't compare with you.

In fact, as long as there are talents, how many websites do you have no problem. The difficulty is how to integrate these websites without letting users jump around. It is a difficult idea.

For example, in past educational websites, there was very little traffic coming in through advertising. The idea to solve this problem is to integrate the education network into the associated website to bring traffic: for example, in the job search website, if there is A job opportunity is the ability to need "English". The system will jump out of a link to an English course. At one point, you can immediately jump over the link to the education network course. Therefore, the website user uses the education network service in a natural state. .

No fun, don't go online

Since the network is a virtual world, it provides non-specific services. It is harder to convince others than the physical value provided by the traditional world! Therefore, the establishment of a network company, the process of operating a network business is painful.

Therefore, if the purpose of your online entrepreneurship is to target commercial interests and there is no other fun, you will feel anxious and painful because you cannot make money in the past few years of operating the network business, so you cannot continue to operate. There must be a purpose other than making money to continue.

So where is the fun?

The fun lies in giving the Internet a certain life of the tool, thus creating a humanized job search channel, helping many people to see the ideal step by step, even if the website is not profitable in the first two years. When the website reaches a certain scale, the fun lies in the greater mission, using the existing stage and more resources to challenge things that others have not done before.

It is true that the so-called fun is not the meaning of being happy every day. In fact, there is also a lot of pressure, a sense of crisis, and it will be nervous... It’s like walking in the middle of a big river, only going forward and not going backwards.

How can we digest this kind of work pressure? On the one hand, we are doing our best to do things well, and the pressure of success or failure in our hearts should not be too big. On the other hand, it is necessary to develop various ideas together with colleagues, and create more possibilities, so that the road to entrepreneurship will not be lonely.

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