Leading Word: In the autumn/winter fashion week 2010, major brands including Stella McCartney, Calvin Klein, and Ports 1961 used eco-friendly fabrics in their fashion.

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Stella McCartney's designs for this fall/winter show continue to use natural eco-friendly materials

Speaking of environmental protection, we cannot fail to mention Stella McCartney. Since the creation of the brand, this British fashion talent has been made from natural and environmentally friendly materials, using recycled paper bags and degradable bags made of corn. She has always refused to use animal skins in the design, replaced by artificial leather and other materials. This alone is worthy of praise. After all, not every designer has the courage to put down a cash cow. Compared with color and silhouette, she thinks it is more worthy of trying to change the material of fashion. What is even more surprising is that this determined environmentalist also uses wind power in his office and in most stores.

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Supermodel Lily Cole wears an eco-friendly T-shirt from Katharine Hamnett

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Designer Katharine Hamnett along with her model wearing her Slogan Tee

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H&M's romantic garden series "Garden Collection" for spring and summer use organic fabrics and eco-friendly materials

However, long before Miss McCartney made his debut, her fellow countryman Katharine Hamnett had begun to wonder how to make fashion more "moral." The irony is that no one more than 20 years ago has not put the issue she raised. Until now, environmental protection has become a fashionable topic, and the organic cotton Slogan Tee designed by her has been re-excavated and sought after. She herself is even more regarded as an eco-fashion leader. Many brands, including Zara, H&M, and Levi's, have followed suit with organic cotton apparel. Even high-end fashion brands such as Gucci and YSL made a limited edition organic cotton Tee last year for the environmentally-friendly movie "Homeland."

Of course, organic cotton is not the only choice for environmentally friendly fabrics. Giorgio Armani likes to use linen and cereal fibers as raw materials. In addition to constantly updating eco-friendly materials, Armani will also donate certain funds to African children for the purchase of drugs for the treatment of AIDS. Burberry began using a lot of breathable and refreshing wool last year. Design director Christopher Bailey even suggested that men should replace formal suits with lightweight knit cardigans, because this "can reduce the amount of electricity used by air conditioners in summer."

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