Ballaraw "Funnyland" Kidswear Store Unveiled in Wenzhou

As the leader in the domestic children's wear industry, Bala-Bara's first fifth-generation image store in China opened its doors on August 5th in Wuma Street, Wenzhou. Compared with other stores, the Wuma Street Store has for the first time been implanted with fun games that stimulate children's imagination and encourage their children to develop a free temperament. The play theme has been transformed into a new consumer trend for children's wear.

As the largest and most fun single item children's clothing flagship store in China, the Bala Bala Wenzhou Wuma Street flagship store has an area of ​​600 square meters, which is China's largest children's clothing store. In addition to setting up leisure areas, photo areas, ice cream dessert shops, and sightseeing elevators, the image store also features a variety of interesting scenes and interactive sessions, which greatly enhance the effective interaction between consumers and the image store of Wuma Street for parents and children. Enjoy a one-stop shopping experience. The “best play” experience will become the biggest attraction of the store. Playgrounds, children’s avenues, magic wardrobes and other fun and playful elements will make children’s fun parks, and will lead parents and children to have fun. , and stimulate the children's imagination to explore the store experience.

Industry professionals believe that most children's clothing store designs lack interest and it is difficult to form consumer interactions between children, stores, and parents. The establishment of Bara Bara’s fifth-generation image store has stimulated children’s interest in playing and has transformed simple shopping behaviors into children. It is an important activity to use imagination and cultivate innovative spirit in children's clothing stores. At the same time, it also enables parents to fully enjoy the double happiness experience of shopping and parenting.

The “best play” theme played by Barabara’s new image store will undoubtedly become a watershed from other children’s clothing stores. How fun, how to attract the interest of children and parents? This caused a lot of media and parents' attention and curiosity. For this, the reporter wanted to find out, but the head of the Wuma Street shop said: “The main design concept of the fifth-generation image store of Balabala is to create more for children. The play space is a combination of wisdom and fun development to meet the needs of children and parents to the fullest extent possible. As for the highlights of 'best play', we will surprise you on the opening day.

The person in charge also revealed that during the opening ceremony of the new image store with the theme of “not playing the same park”, besides various fun games to make children and parents look forward to, the new image store at Wuma Street also introduced various opening promotions to attract new ones. Old customers come.