Hermès Spring/Summer 2010 men's “flutter” garment release

"I don't do fashion, I do clothes," said Hermes men's designer Véronique Nichanian for the French newspaper Libération. It is this humility that makes her design look less irritating. In contrast, it is also very desirable. The best, most straightforward clothing made from the best fabrics you can buy: why bother to complicate things? This is where Nichanian is a designer.

Of course, she made the costume, but she added the right amount of fashion to attract people - and ensure peace of mind. This season's swatches are dark, earthy tones of gray-brown, slate gray, bronze, and the dark green that she calls "Pit Green". Nichanian shows this tone in seersuckers and calfskin. These are mature colors, but they are not scary. (Scary design is a bit of apple green cashmere pullover and bronzed leather shirt.) Design also adjusted the proportions - slightly shorter trousers, jackets and knits slightly increased in volume - to emphasize comfort Gentlemanly. Then she showed her most elegant look - a black suit with a bronze interior - sandals. In Nichanian's eyes, this style may be optional, but men dressed up in the next season will look very stylish.